Great AI product.
No traction yet?

I help AI startups turn product interest into pilots, partners, and revenue.

The traction gapwhere I help
Strong
?
Goal
AI
Capability
GTM
Motion
Market
Traction
Most AI startups build a great product — then stall on go-to-market.

Enterprise Ecosystem Experience

IBM HPE NVIDIA AWS Deloitte AMD
The Problem

Where AI startups get stuck

The problem isn't sharp

Strong tech, unclear problem.

The customer is unclear

No clear owner of the pain.

No path to execution

No repeatable path to traction.

Limited time and budget

Lean team, no room for waste.

How I Help

From review to traction

01
Review
What I do
  • Find the right buyer
You get Buyer + Wedge Map
02
Sprint
What I do
  • Shape pilots, build partner paths.
You get Pilot Offer · Partner List · Motion
Execution
What I do
  • Drive GTM execution
Outcome 30-Day GTM Plan
Roger Hong, AI GTM and Partnerships
Why Roger

Enterprise AI experience, applied to startup traction.

I've spent 18+ years helping AI, cloud, and data products move from technical capability to market traction at IBM and HPE — across product, partnerships, GTM, sales enablement, customer discovery, and enterprise execution.

I've helped drive $600M+ in revenue and pipeline impact, including partner-led motions, strategic account activation, and enterprise customer engagement.

Today, I help AI startups find the right buyer, build the right relationships, and turn pilots into repeatable GTM.

I bring enterprise GTM experience to early AI companies that need sharper buyer clarity, partner paths, and pilot execution.

Start Here

Got the product.
Let's get traction.

30 minutes · Practical next steps · No commitment